Veteran marketing leader joins NatureSweet to accelerate growth and innovation

With more than 25 years of proven experience, Tobianne Paul is an expert in eCommerce, digital strategy, and omnichannel marketing.

February 12 , 2025

President of Pink Lady Apples in Europe unveils plans for 2030

In 2024, over 70 million people in Europe consumed the Pink Lady apples, and since the beginning of the season, the sales have increased by 4% compared with last year

February 10 , 2025

Pacific Trellis Fruit executives visit plum operations in South Africa

Marcial Hernandez, Vice President of Sourcing, and Patty Denson, Sales Executive, spent a week touring orchards and packing facilities and diving into the latest innovations and new varieties.

February 06 , 2025

Fresh Formulaics to Unveil its First Product, Flair S1™, at Berlin Fruit Logistica

February 04 , 2025

GENESIS FRESH, part of AMFRESH Group, redefines citrus innovation with Halloweena™ and ONIX™

February 03 , 2025

GreenTech Americas 2025: Pioneering the future of horticulture

January 31 , 2025

SanLucar partners with Greenfood to expand presence in Sweden

This exclusive cooperation will bring SanLucar's wide range of premium fruits and vegetables closer to  Swedish consumers.  

January 30 , 2025

ProducePay adds financial leadership to drive global expansion

These additions bring decades of leadership and expertise to ProducePay, which continues expanding its platform's technology services and sourcing programs for growers, marketers, and retailers in the global fresh produce supply chain. 

January 30 , 2025

GrubMarket acquires Sally Produce

Sally Produce offers a full spectrum of fresh fruits and vegetables, specializing in Asian greens, pomelos, and melons, sourced directly from local farms in the Watsonville, Gilroy, Bakersfield, and Santa Cruz areas.

January 28 , 2025

Pacific Trellis Fruit welcomes Shelby Obert as Marketing Manager

The company said in a release that Shelby brings a wealth of experience and expertise to the role, having spent the past five years in the fresh produce industry.

January 27 , 2025