The firm successfully demonstrated that the patented variety named IFG Six and the trademark Sweet Sapphire were in wide use despite the company’s ownership of the intellectual property.
Sun World aims to transform the table grape category with a first of its kind global marketing campaign for AUTUMNCRISP® grapes.
Vietnam is now the ninth-largest market for U.S. agricultural products, while the United States is the largest market for Vietnamese agricultural products.
The fully integrated campaign – expected to be the largest ever for a branded grape – aims to raise retail and consumer awareness and stimulate demand for these grapes.
The financing provided by BID Invest will support Pura Fruit's growth strategy by expanding its agricultural production through the planting of 150 new acres of table grapes, increasing water storage capacity, and the installation of covers on plantations.
Many U.S. retail shelves for grapes are empty this June due to unusually cold weather in key Sonoran grape districts near the Arizona border which means all grapes from the region are late.
Table grapes have long been a favorite fruit in China and consumers are eager to sample new varieties in novel shapes and colors that are sweeter and crisper than ever before.
The main reason for a further decrease in the national crop estimate is ascribed to lower yields packed in the Hex River Region to date, as well as lower yields expected for remaining cultivars in the region.
A total of 77,7 million cartons were inspected and passed for export, according to a recently published SATI report.
This event opens the door to meaningful new investment, signaling Frutura’s confidence in Subsole’s growth potential and in the strength of its leadership.