Opinion

Opinion: A new partnership with Canada on food safety

The FDA's Caroline Smith DeWaal looks at the importance of a recent systems recognition between the U.S. and Canada.
June 09 , 2016

Opinion: The stifling of kiwifruit entrepreneurship in New Zealand

"Nein! Natürlich nicht", is essentially the message from KNZ for what has already proven to be a successful, differentiated marketing program in Austria.
June 06 , 2016

Opinion: Proposed wage changes go beyond what small farmers can pay

Western Growers CEO Tom Nassif responds to a recent LA Times editorial board column that was critical of California's overtime rules in agriculture.
May 27 , 2016

Opinion: Exploring 'Fifty Shades of Kale'

Karen Caplan of Frieda's Specialty Produce reflects on a recent talk given by Dr. Drew Ramsey MD, co-founder of National Kale Day.
May 17 , 2016

Opinion: In branding, a picture is worth a thousand words

Marketing veteran Bev Oster discusses the importance of getting visual communication on point.
May 13 , 2016

Q&A: BayWa exec gives EU apple market wrap

The buy domestic movement, or “Regionalität”, in Germany has been helpful for the country's growers this season, with support from point of sale promotions.
May 06 , 2016

Opinion: What's in store for Chile's U.S.-bound blueberry trade?

Agronometrics CEO Colin Fain provides a visual representation of how supply shortages have evolved in the U.S. blueberry market.
May 05 , 2016

Opinion: Chinese middle class drives fresh produce markets

Ray Griffin of Robinson Fresh looks at the branding and quality credentials gained by overseas produce suppliers to the Chinese market.
May 02 , 2016

The Hass Horn: Explaining North America's depressed avocado prices

While volumes have risen and periodic market crashes can occur, Avi Crane believes the existence of avocados is a matter of "Devine intervention".
April 12 , 2016

Q&A: NZ seasonal worker scheme unlocks productivity, upskilling

Pipfruit NZ's Gary Jones challenges global produce industries to treat migratory labor schemes as capability development programs.
April 05 , 2016