Opinion

The Packaging Pitch: A behind-the-scenes look at branding

Lisa Cork explains the formation of brand frameworks and strategies that most companies lack.
April 04 , 2016

Opinion: Twin challenges for Chile's table grape industry

Chile-based broker Juan Pablo Zhang discusses the country's grape season and how the spread of Lobesia botrana could complicate prospects in China.
April 01 , 2016

Comment: Argentinean Blueberry Committee responds to Freshplaza 'slave labor' claim

Argentinean Blueberry Committee (ABC) president Carlos Stabile gives his thoughts on the potential damages caused by a Freshplaza article linking his industry to slave labor.
March 29 , 2016

Q&A: As the big players move in, what does fair trade actually mean?

Oke USA's Jessica Jones-Hughes looks at the changes at play in the fair trade banana game, and how a new web documentary aims to promote the category.
March 04 , 2016

Fresh Takes: A starring role to boost consumption

The PMA's Krystle Dowling discusses a recent trip to Hollywood to talk with top studio reps about placing more produce in TV and film.
March 03 , 2016

Opinion: Could retailer pollinator policy jeopardize bee and grower well-being?

A Bayer bee care expert says supermarket policies banning certain pesticides may promote "less efficient chemistries", leading to pest resistance and yield losses for growers.
March 01 , 2016

Opinion: Could more commercial crops be irrigated with desalinated water?

Chilean Union Association of Irrigation and Drainage president Luis Gurovich believes the change is possible.
February 29 , 2016

Opinion: Three lessons learned from Fruit Logistica

Robinson Fresh director of sales Gary York provides three take-homes from trade fair Fruit Logistica.
February 26 , 2016

Q&A: SanLucar's multi-faceted approach to raising fruit consumption, standards

Being on the move in new growing regions while maintaining strict quality and social standards does not make for easy business.
February 18 , 2016

Opinion: Got a new kiwifruit? Introduce your brand!

Marketer Bev Oster delves into how produce companies can successfully make consumers aware of new offerings.
February 11 , 2016